joel-s-2 sm.jpg

A COLLABORATOR

I am known for my highly collaborative spirit, strong work ethic, and friendly demeanor.

But don’t just take my word for it…

Joel is an excellent creative director and arts marketer with a deep passion for and knowledge of the field – especially for musical theatre and dance. He is insightful and sensitive, and yet his work is clear, contemporary and bold. Joel focuses on goals and data, embraces challenges, and responds with concise strategies to meet the needs of each production while respecting and uplifting the brand of the producing company. He is a great project and resources manager, extremely organized, time-sensitive and a lovely colleague. I would welcome the opportunity to work with Joel again and again.
— Diane Claussen, Head of Theatre Management at DePaul University (Former Managing Director of the Wirtz Center at Northwestern University)
Joel has a unique talent for listening deeply to the needs of artists and institutions. His design, writing, and promotional work was impeccable—translating big ideas into accessible, joyful campaigns that engaged the public at every level. He worked graciously and seamlessly with staff, board, and the production team. We can’t wait to work with him again!
— Stephanie Pacheco, Executive Director of The Yard at Martha's Vineyard
Joel is a dream colleague and collaborator. He’s truly passionate about the arts and brings out the best in others with his inclusive and supportive demeanor. His strengths include planning strategic marketing and media relations campaigns, creative art direction for campaign assets, writing press releases and brainstorming media angles, and planning digital advertising and social media campaigns. He’s skilled at bringing together artistic and administrative staff to brainstorm opportunities, and his work gets results - setting box office revenue records and increasing audiences.
— Stephanie Kulke, Northwestern University Media Relations Arts Editor
Joel’s unwavering efforts have provided a uniformity and presence in all promotional activity, language, and materials that have elevated our marketing presence to its current state of sophistication and impact. His efforts were critical, too, to the overwhelming success of our milestone 50th Anniversary Season.
— Michael McStraw, Former Executive Director of Giordano Dance Chicago
Joel is detail oriented, efficient and easy to work with. I have counted on him in numerous occasions to execute great designs and help me take my ideas to the next level. I highly recommend working with him.
— Robert McKee, Artistic Director of Inaside Dance Chicago
Joel was an absolute pleasure to work with. Great follow through, great initiative. I would definitely work with him again!
— Michael Miro, Executive Director of Lighthouse Plays